2018
Full Marks: 100
Pass Marks: 30
Time: Three hours
The figures in the margin indicate full marks for the questions.
1. (a) Which function of management ensures work accomplishment according to plan? 1
(b) Give one example of policy adopted by business enterprises? 1
(c) Responsibility flows downward. (Indicate whether True or False) 1
(d) In which year NSE was established? 1
(e) Which technique of scientific management violated the principle of ‘unity of command’? 1
(f) A decision is taken to raise capital for long term financial needs of a company from certain sources. What is this decision called? 1
(g) What is the other name of New Issue Market? 1
(h) Which is the most risky capital for a company? 1
2. What is strategy? 2
3. What is planning premises? 2
4. Write a short note on ‘return on investment’ as a modern technique of control.
5. Why principles of management are important? 2
6. Distinguish between delegation and decentralisation of authority. 2
7. Write three limitations of planning. 3
8. How does technological environment influence the working of a business? 3
9. Briefly explain three principles of directing. 3
10. Explain the role of consumer organisations and NGOs in protecting the interests of consumers. 3
Or
Why entrepreneurship is regarded as a creative activity? Briefly explain. 3
11. Explain the importance of consumer protection from the point of view of consumers. 3
Or
Briefly explain any three functions of an entrepreneur. 3
12. Explain the techniques of scientific management. 5
13. How globalisation has affected business in India? Explain. 5
14. What is organisation structure? Write three features of divisional organisation structure. 2+3=5
15. Explain five non-financial incentives which motive the employees of an organisation. 5
Or
Explain the elements of directing. 5
16. Analyse the relationship between planning and controlling. 5
17. What is publicity? Distinguish between advertising and publicity. 2+3=5
18. Explain the functions of marketing. 5
Or
Explain five advantages of packaging. 5
19. Discuss the functions of management. 8
Or
What is a level of management? Explain the functions of lower level management. 3+5=8
20. What is training? Explain any six off-the-job training methods followed by the organisations. 2+6=8
Or
Explain the importance of staffing. Distinguish between recruitment and selection. 5+3=8
21. Explain the importance and objectives of financial planning. 5+3=8
Or
Distinguish between fixed and working capital. Explain the factors that determine the amount of fixed capital needs. 3+5=8
22. What is SEBI? Discuss its functions. 2+6=8
Or
Distinguish between money market and capital market. Explain the features of money market. 3+5=8
