2019
BUSINESS STUDIES
Full Marks : 100
Pass Marks : 30
Time : Three hours
The figures in the margin indicate full marks for the questions.
1. (a) Who is known as the father of scientific management ? 1
(b) In which year Indian economy was opened up ? 1
(c) Budget is a quantitative expression. (Write True or False) 1
(d) Name the organisation which regulates the working of banks in India. 1
(e) Name one method of on the job training. 1
(f) Give the full form of SEBI. 1
(g) Name one feature of a good control system. 1
(h) Name one external source of recruitment. 1
2. What is ratio analysis ? 2
3. State two objectives of NSE. 2
4. Write two differences between advertising and personal selling. 2
5. Give two differences between capital market and money market. 2
6. Explain two rights given to consumers under the Consumer Protection Act, 1986. 2
7. Explain the concept of Taylor’s Differential Piece Rate system. 3
8. (a) Define Organisation as a group activity. 3
Or
(b) Discuss the types of Organisation structure. 3
9. (a) Discuss the objectives of financial planning. 3
Or
(b) Define current assets. Give two examples of current assets. 2+½+½=3
10. (a) Who can file a complaint before a consumer court ? 3
Or
(b) Briefly discuss three important features of entrepreneurship. 3
11. (a) Explain any three factors affecting pricing of a product. 3
Or
(b) Write any three merits of Internal recruitment. 3
12. Define management and discuss its objectives. 2+3=5
13. Explain the impact of Economic Reforms on Business and Industry. 5
14. (a) Discuss the Elements of Delegation. 5
Or
(b) Distinguish between delegation and decentralisation of authority. 5
15. Discuss the features of liberalisation. 5
16. Analyse the steps involved in the staffing process of an organisation. 5
17. (a) What do you mean by responsibility centres ? Discuss any three types of responsibility centres. 2+3
Or
(b) Discuss the traditional techniques of management control. 5
18. (a) Explain the main elements of marketing mix. 5
Or
(b) Discuss the factors influencing pricing. 5
19. (a) Discuss the contributions of Taylor and Fayol in the context of management. 8
Or
(b) Discuss the significance of the principles of management. 8
20. (a) Define co-ordination. Discuss the importance of co-ordination. 2+6=8
Or
(b) “Management is considered to be both an Art and Science”. — Explain. 8
21. (a) Why planning is considered to be a primary function of management ? Explain the concepts of policy and rule. 2+3+3=8
Or
(b) What is meant by planning ? Discuss the steps involved in the planning process. 3+5=8
22. (a) Define financial management. What are the objectives of financial management ? 2+6=8
Or
(b) What is capital structure ? Mention few factors that influence capital structure. 2+6=8