Unit – 1: Introduction to Small Business Enterprises
- What are the characteristics of small business enterprises? 2019 Explain the role (rationale) of small enterprises in the development of a nation. 2014, 2016, 2018
- Explain the Industrial Policy of the government of India towards the promotion and management of Micro and Small Enterprises in North East India. 2015, 2018
- Examine the problems faced by the small scale industries in North-East India and suggest measures for their solution. 2014
- Define a Small Enterprise in Indian Context. What are various types of micro and small enterprises? 2015, 2017
- Define a Micro Enterprise in Indian Context. What are its characteristics? Write the rationale behind Micro Enterprises.
- Write a brief note on features of Micro, Small and Medium Enterprises Development Act, 2006. 2016
- Explain the relationship and difference between Large and Small Enterprises 2017
- Describe the major problems faced by the small-scale industries in India. 2019
- Describe in brief the different types of micro, small and medium enterprises, and their distinctive features. 2019
- Discuss the various marketing problems faced by the micro and small enterprises. 2019
- Write short notes on : 2019
- Characteristics of small business enterprises.
- Rational behind the development of small-scale industries.
- Quality control technology for small-scale industries.
Unit – 2: Plant Location and Plant Layout
- What are the various stages in the new product development process? 2018
- What is Quality Control? Mention its objectives. Discuss its importance and point out its major advantages. 2016
- What are the various quality control methods? Explain them briefly. 2018
- What is the technical know-how? What is its importance? Write a brief note on government initiatives for technological up-gradation of small manufacturing enterprises. 2015, 2017
- What do you mean by Plant Location? What is the importance of Plant Location for a small enterprise? Point out the important factors which an entrepreneur should consider to determine the plant location of a plant. 2015, 2017
- What is Plant Layout? What is the importance of Plant Layout? Explain the factors that influence the plant layout. Point out the major objectives of Plant Layout. 2016
- What do you understand by plant location? Discuss the different factors to be taken into consideration while selecting the location of an industrial unit. 2019
- Explain the various stages involved in deciding the product design of a new product. 2019
- What is Production Planning and Control? What are its objectives? Point out various stages in Production Planning and Control.
- State the various factors that should be considered while fixing the price of a product. 2019
Unit – 3: Financial Management
- What is Working Capital? What is its importance? Explain its role in Small Business Enterprise. 2015
- What are various types of Working Capital? Point Out the various factors that influence the size of working capital. 2014, 2016, 2018
- Explain the various sources of working capital of Small business enterprises. 2014, 2016, 2018
- What is fixed capital? Explain the various sources of fixed capital of Small business enterprises. 2017
- Discuss the various financial requirements in small-scale enterprises. 2015, 2017
- Write short notes on:
- NEFDi
- SIDBI
- National Small Industries Corporation
- Gross working Capital Vs. Net working Capital
- Sources of working capital in small business. 2019
- Operating Cycle
Unit 4: Marketing Management
- What is packaging? Explain the role and functions of packaging? 2018
- What is pricing? Discuss the factors influencing the pricing decision in a small business enterprise. 2014, 2018
- What do you mean by marketing management? Discuss its functions. 2018
- Write short notes on: 2019
- Market segmentation.
- The features of a good packaging.
- Discuss the factors that should be considered by the marketer in the selection of a distribution channel. 2019
- What is salesmanship? Discuss the objectives and benefits of salesmanship. 2019
- What is Sales Promotion? What are its various types? Distinguish between salesmanship and advertising.
- What is advertising? Explain its significance and limitations. 2017
- Define Marketing. Discuss the marketing problems faced by the small and micro enterprises in India. 2015, 2017
- What is a marketing mix? Explain 4 p’s of marketing.
- What is Marketing Segmentation? Explain the significance of market segmentation for small-scale enterprises. 2016
- What do you mean by channels of distribution? Explain the different types of channels used by the small business enterprises for various products including ancillarization. 2016, 2018
- What is meant by market assessment? Why is it needed for small-scale enterprises? What are the common methods used for market assessment? 2015
- What is a Marketing Information System? What are its components? Explain its functions and advantages.
- Write short notes on: Market Research and Brand vs. Trademark